dr. Majda Bastič [08174]

1. BASTIČ, Majda. Optimization of company's sustainable development. Central European journal for operations reseach and economics. 1998, 6, št. 1/2, str. 21-38. ISSN 1335-1443. [COBISS.SI-ID 4463644]

2. BASTIČ, Majda. Dejavniki uspeha novega izdelka = Success and failure in new product development. Naše gospodarstvo : revija za aktualna gospodarska vprašanja. [Tiskana izd.]. 1997, 43, št. 1/2, str. 98-104. ISSN 0547-3101. [COBISS.SI-ID 3299868]

3. BASTIČ, Majda. Multiattribute model in consumer behaviour research. V: European advances in consumer research. [S. l.]: Association for Consumer Research, 1995. Str. 398-405. Advances in consumer research. ISBN 0-915552-35-3. ISSN 0098-9258. [COBISS.SI-ID 2746140]

4. BASTIČ, Majda. Key success factors of innovations. V: JEZERNIK, Anton (ur.), DOLŠAK, Bojan (ur.). Design to manufacture in modern industry : proceedings. 3rd International Conference Design to Manufacture in Modern Industry, Portorož, Slovenia, 8-9 September 1997. Maribor: Faculty of Mechanical Engineering, 1997. Str. 563-570. ISBN 86-435-0192-1. [COBISS.SI-ID 3435292]

5. BASTIČ, Majda. Quantitative approach to quality management. V: HUNJAK, Tihomir (ur.), MARTIĆ, Ljubomir (ur.), NERALIĆ, Luka (ur.). KOI '96 : proceedings = zbornik radova. 6th International Conference on Operational Research, Rovinj, October, 1-3, 1996. Zagreb: Croatian Operational Research Society, 1996. Str. 171-176. ISBN 953-96256-2-9. [COBISS.SI-ID 2908956]

6. BASTIČ, Majda. Searching for competitive advantage of new product. V: REBERNIK, Miroslav (ur.), MULEJ, Matjaž (ur.). STIQE '96 : proceedings of the 3rd International Conference on Linking Systems Thinking, Innovation, Quality and Entrepreneurship, Maribor, Slovenia, December 8 - 12, 1996. Maribor: Faculty of Business Economics, 1996. Str. 11-18. ISBN 86-80085-65-0. [COBISS.SI-ID 2995228]

7. BASTIČ, Majda. Measuring the significance of the product's attributes with linear model. V: BERGADAÀ, Michelle (ur.). Marketing today and for the 21st century : proceedings of the 24th Annual Conference of the European Marketing Academy, Cergy-Pontoise-France, May 16-19,1995. Vol. 1-2. Cergy-Pontoise: ESSEC, 1995. Vol. 2, str. 1403-1408. ISBN 2-911209-00-1. [COBISS.SI-ID 7682820]