COBISS Kooperativni online bibliografski sistem in servisi COBISS
Selma Saračević
Osebna bibliografija za obdobje 2019-2020
2019
1.
DIAMANTOPOULOS, Adamantios, KOLBL, Živa, SARAČEVIĆ, Selma. Blending in vs. sticking
out? : the impact of brand buyer stereotypes vs. consumers' need for uniqueness on
consumer-brand identification. V: 48th EMAC annual conference and Doctoral colloquium, Hamburg, May 28-31, 2019 : program. [S. l.]: EMAC, 2019. https://www.emac-2019.org/program/. [COBISS.SI-ID 25370598]
2020
2.
KOLBL, Živa, SARAČEVIĆ, Selma. Identifikacija porabnikov z blagovno znamko : vloga
porabnikove potrebe po edinstvenosti in vloga porabniških stereotipov. Economic and business review. 2020, vol. 22, iss. 4, pos. št., str. 93-109, 211. ISSN 1580-0466. Repozitorij Univerze v Ljubljani – RUL, http://www.dlib.si/details/URN:NBN:SI:doc-3GX22E2Z. [COBISS.SI-ID 67765763]