COBISS Co-operative Online Bibliographic system & services COBISS

Ph.D. Ebru Uzunoglu [59231]

Personal bibliography for the period 2007-2025

ARTICLES AND OTHER COMPONENT PARTS

1.01 Original scientific article

1. YANG, Inju, UZUNOĞLU, Ebru, KITCHEN, Philip J., et al. When a leader does not know how their humor is viewed by subordinates : exploring relationships among leaders’ meta-accuracy deficiencies, subordinate negative affect, and group identification. Human performance. 2025, vol. 38, iss. 3, 1 spletni vir (1 datoteka pdf (str. 132-152)), ilustr. ISSN 1532-7043. https://www.tandfonline.com/doi/full/10.1080/08959285.2025.2506047, DOI: 10.1080/08959285.2025.2506047. [COBISS.SI-ID 244374019]

2. TAŞTAN, İrem, UZUNOĞLU, Ebru. The three-tier cycle : capturing complexity in consumer culture research. Pazarlama ve pazarlama araştırmaları dergisi. eylül 2024, cilt 17, sayı 3, 1 spletni vir (1 datoteka pdf (str. 801-824)), tabele. ISSN 2547-9601. DOI: 10.15659/ppad.17.3.1433381. [COBISS.SI-ID 244379651]

3. AKAN, Aysun, UZUNOĞLU, Ebru, TÜRKEL, Selin, ERÇIFC, Aytunç. Examining national identity building from a network analysis perspective : the semantic structure of Kemalist journal Ülkü. Ankara üniversitesi ilef dergisi. 2022, vol. 9, no. 1, str. 85-115, ilustr. ISSN 2458-9209. http://ilefdergisi.ankara.edu.tr/tr/download/article-file/2413729, DOI: 10.24955/ilef.1113211. [COBISS.SI-ID 203566851]

4. TÜRKEL, Selin, UZUNOĞLU, Ebru, UMUL ÜNSAL, Pinar. Assessing service-learning approach : semantic meanings of learning outcomes and student experiences. Ankara üniversitesi ilef dergisi. 2021, özel sayı 2, str. 33-68, ilustr. ISSN 2458-9209. http://ilefdergisi.ankara.edu.tr/en/pub/issue/67404/1037956, DOI: 10.24955/ilef.1037956. [COBISS.SI-ID 203688451]

5. TÜRKEL, Selin, UZUNOĞLU, Ebru, MISCI KIP, Sema. Shared meaning at the intersection of NPO reputation and trust : a personification perspective. Corporate communications. 2021, vol. 26, no. 1, str. 124-142, ilustr. ISSN 1356-3289. https://www.emerald.com/insight/content/doi/10.1108/CCIJ-01-2020-0018/full/html, DOI: 10.1108/CCIJ-01-2020-0018. [COBISS.SI-ID 203914499]

6. GEYSI, Nilüfer, TÜRKEL, Selin, UZUNOĞLU, Ebru. Unveiling corporate values in a crisis-prone world : a cross-cultural study. Corporate communications. 2020, vol. 25, no. 1, str. 67-86, ilustr. ISSN 1356-3289. https://www.emerald.com/insight/content/doi/10.1108/CCIJ-07-2019-0077/full/html, DOI: 10.1108/CCIJ-07-2019-0077. [COBISS.SI-ID 203944451]

7. ATIK, Deniz, FIRAT, A. Fuat, OZGUN, Aras, UZUNOĞLU, Ebru. Disenchantment with market society : alternative life experiences. International journal of consumer studies. Nov. 2020, vol. 44, iss. 6, str. 574-585. ISSN 1470-6423. https://onlinelibrary.wiley.com/doi/10.1111/ijcs.12587, DOI: 10.1111/ijcs.12587. [COBISS.SI-ID 203726595]

8. WANG, Wei-Lin, UZUNOĞLU, Ebru, et al. B2B content marketing for professional services : in-person versus digital contacts. Industrial marketing management. Aug. 2019, vol. 81, str. 160-168, ilustr. ISSN 1873-2062. DOI: 10.1016/j.indmarman.2017.11.006. [COBISS.SI-ID 203576579]

9. GOLOB, Urša, TÜRKEL, Selin, KRONEGGER, Luka, UZUNOĞLU, Ebru. Uncovering CSR meaning networks : a cross-national comparison of Turkey and Slovenia. Public relations review. [Print ed.]. 2018, vol. 44, no. 4, str. 433-443, ilustr. ISSN 0363-8111. DOI: 10.1016/j.pubrev.2018.05.003. [COBISS.SI-ID 35625565]

10. UZUNOĞLU, Ebru, TÜRKEL, Selin, YAMAN AKYAR, Burcu. Engaging consumers through corporate social responsibility messages on social media : an experimental study. Public relations review. [Print ed.]. Dec. 2017, vol. 43, iss. 5, str. 989-997, ilustr. ISSN 0363-8111. DOI: 10.1016/j.pubrev.2017.03.013. [COBISS.SI-ID 203605251]

11. TÜRKEL, Selin, UZUNOĞLU, Ebru, DEMIRBAĞ KAPLAN, Melike, AKINCI VURAL, Beril. A strategic approach to CSR communication : examining the impact of brand familiarity on consumer responses. Corporate social-responsibility and environmental management. Jul./Aug. 2016, vol. 23, no. 4, str. 228–242, ilustr. ISSN 1535-3958. https://onlinelibrary.wiley.com/doi/epdf/10.1002/csr.1373, DOI: 10.1002/csr.1373. [COBISS.SI-ID 204948739]

12. UZUNOĞLU, Ebru, MISCI KIP, Sema. Brand communication through digital influencers : leveraging blogger engagement. International journal of information management. [Print ed.]. Oct. 2014, vol. 34, no. 5, str. 592-602, ilustr. ISSN 0268-4012. https://www.sciencedirect.com/science/article/pii/S0268401214000450?via%3Dihub, DOI: 10.1016/j.ijinfomgt.2014.04.007. [COBISS.SI-ID 204983043]

13. UZUNOĞLU, Ebru, ÖKSÜZ, Burcu. New opportunities in social media for ad-restricted alcohol products : the case of ‘Yeni Rakı’. Journal of marketing communications. 2014, vol. 20, no. 4, str. 270-290, ilustr. ISSN 1352-7266. DOI: 10.1080/13527266.2012.684067. [COBISS.SI-ID 205003779]

14. UZUNOĞLU, Ebru. Müşteri Odaklı Pazarlama Anlayışına Göre Değer Yaratma : Bir Model Olarak Değer İletim Sistemi. Eskişehir Osmangazi Üniversitesi İktisadi ve İdari Bilimler Fakültesi dergisi. 2007, vol. 2, no. 1, str. 11-29, ilustr. ISSN 1306-6730. https://gcris.ieu.edu.tr/bitstream/20.500.14365/3282/1/AT2-17-3282-EbruUzunoglu.pdf. [COBISS.SI-ID 205011715]

1.03 Other scientific articles

15. UZUNOĞLU, Ebru, MISCI KIP, Sema. Building relationships through websites : a content analysis of Turkish environmental non-profit organizations’ (NPO) websites. Public relations review. [Print ed.]. March 2014, vol. 40, no. 1, str. 113-115. ISSN 0363-8111. https://www.sciencedirect.com/science/article/pii/S0363811113000842?via%3Dihub, DOI: 10.1016/j.pubrev.2013.06.001. [COBISS.SI-ID 204965123]

1.08 Published scientific conference contribution

16. TÜRKEL, Selin, UZUNOĞLU, Ebru, et al. From trend to truth : unraveling circular fashion claims through the lens of social desirability bias. In: ACUTI, Diletta (ed.), et al. CSR Communication Conference 2024 : proceedings : The 7th CSR International Communication Conference : University of Bath School of Management, 16 to 19 September 2024. Ljubljana: Faculty of Social Sciences, 2025. Str. 87-96, ilustr. Book series Marketing & odnosi z javnostmi. ISBN 978-961-295-120-7. https://csr-com.org/wp-content/uploads/2025/06/CSRCOMProceedings-2024.pdf, https://www.fdv.uni-lj.si/docs/default-source/zalozba/csrcomproceedings-2024.pdf?sfvrsn=0. [COBISS.SI-ID 244530179]

17. UZUNOĞLU, Ebru, TÜRKEL, Selin, YAMAN AKYAR, Burcu. The inner conflict of female subordinates : a non-Anglo-Saxon perspective on gender diversity. In: EINWILLER, Sabine (ed.), WAHL, Ingrid (ed.). Valuing diversity in corporate and marketing communications : towards an inclusive corporate and market environment : conference proceedings. Wien: Universität Wien, 2024. Str. 54-58. ISBN 978-3-200-09859-6. [COBISS.SI-ID 244500739]

18. TÜRKEL, Selin, UZUNOĞLU, Ebru, SARAÇOĞLU, Zeynep Öykü. Managers in the subordinates’ eyes : implicit bias from a communicative perspective. In: EINWILLER, Sabine (ed.), WAHL, Ingrid (ed.). Valuing diversity in corporate and marketing communications : towards an inclusive corporate and market environment : conference proceedings. Wien: Universität Wien, 2024. Str. 42-46. ISBN 978-3-200-09859-6. [COBISS.SI-ID 244499715]

19. MISCI KIP, Sema, UZUNOĞLU, Ebru. Knowledge management in the field of advertising : how advertising and media agencies manage knowledge?. In: HARORIMANA, Deogratias (ed.), WATKINS, David S. (ed.). 9th European Conference on Knowledge Management : Southampton Solent University, Southampton UK, 4-5 September 2008. Reading: Academic Conferences, 2008. Str. 515–524, ilustr. ISBN 978-1-906638-10-8, ISBN 1-906638-10-1. https://www.researchgate.net/publication/262373570_Knowledge_Management_in_the_Field_of_Advertising_How_Advertising_and_Media_Agencies_Manage_Knowledge. [COBISS.SI-ID 205271043]

1.12 Published scientific conference contribution abstract

20. TÜRKEL, Selin, GOLOB, Urša, TUŠKEJ LOVŠIN, Urška, UZUNOĞLU, Ebru. Perceiving socially (ir)resposible company as human-like. In: EINWILLER, Sabine (ed.), WEDER, Franzisca (ed.), EBERWEIN, Tobias (ed.). Proceedings. [Ljubljana]: Faculty of Social Sciences, 2018. Str. 93. Knjižna zbirka Marketing & odnosi z javnostmi. ISBN 978-961-235-838-9. https://knjigarna.fdv.si/knjige/komunikologija/i_747_csr-communication-conference-2017-conference-proceedings. [COBISS.SI-ID 35518813]

21. GOLOB, Urša, TÜRKEL, Selin, UZUNOĞLU, Ebru. A culture-bound perspective on the CSR meaning networks : the case of Turkey and Slovenia. In: VERČIČ, Dejan (ed.), TKALAC VERČIČ, Ana (ed.), SRIRAMESH, Krishnamurthy (ed.). CSR in hypermodern times : book of abstracts of the 24nd International Public Relations Research Symposium BledCom, June 30-July 1, 2017, Bled, Slovenia. Ljubljana: Faculty of Social Sciences, 2017. Str. 74-75. ISBN 978-961-235-820-4. http://www.bledcom.com/sites/default/files/BLEDCOM2017-Book-of-Abstracts.pdf. [COBISS.SI-ID 35090269]

1.13 Published professional conference contribution abstract

22. TÜRKEL, Selin, UZUNOĞLU, Ebru, et al. Doğal dil işleme' yoluyla medya çerçeveleme yaklaşımını çözümleme : afet yönetiminde rol alan aktörlere ilişkin bir analiz. In: 4th Digital Communication Symposium : digital transformation and artificial intelligence = 4. Dijital Çağda İletişim Sempozyumu : dijital dönüşüm ve yapay zeka : 28-30 November, EMU, Northern Cyprus. Famagusta: ILAD: ILDEK, 2024. Str. 69-70. https://cidainternational.org/wp-content/uploads/2024/11/cida-conference-abstract-book.pdf. [COBISS.SI-ID 244527363]

1.16 Independent scientific component part or a chapter in a monograph

23. WANG, Wei-Lin, MALTHOUSE, Edward C., UZUNOĞLU, Ebru. The effects of engaging with content marketing on business outcomes for B2B service providers. In: CAUBERGHE, Verolien (ed.), HUDDERS, Liselot (ed.), EISEND, Martin (ed.). Advances in advertising research. 9, Power to consumers. Wiesbaden: Springer Gabler, cop. 2018. Str. 57-70, ilustr. European Advertising Academy. ISBN 978-3-658-22681-7. ISSN 2626-0336. DOI: 10.1007/978-3-658-22681-7_5. [COBISS.SI-ID 203582723]

24. UZUNOĞLU, Ebru, TÜRKEL, Selin. “Nothing will ever be the same” : the Borusan case and the socio-cultural dynamics of crisis in Turkey : Turkey. In: GEORGE, Amiso M. (ed.), KWANSAH-AIDOO, Kwamena (ed.). Culture and crisis communication : transboundary cases from nonwestern perspectives. Piscataway: IEEE Press; Hoboken: J. Wiley & Sons, cop. 2017. Str. 270-288. IEEE PCS professional engineering communication series. ISBN 978-1-119-00975-7. DOI: 10.1002/9781119081708.ch15. [COBISS.SI-ID 205842947]

25. UZUNOĞLU, Ebru. Using social media for participatory city branding : the case of @cityofizmir, an Instagram project. In: BAYRAKTAR, Ahmet (ed.), USLAY, Can (ed.). Global place branding campaigns across cities, regions, and nations. Hershey: IGI Global, 2016. Str. 94-116. Advances in Hospitality, Tourism, and the Services Industry. ISBN 978-1-5225-0576-1, ISBN 1-5225-0576-8. DOI: 10.4018/978-1-5225-0576-1.ch005. [COBISS.SI-ID 205113859]

26. TÜRKEL, Selin, UZUNOĞLU, Ebru. Fostering social networks for corporate social responsibility communication : an exploratory study on Twitter. In: DABA-BUZOIANU, Corina (ed.), ARSLAN, Hasan (ed.), İÇBAY, Mehmet Ali (ed.). Contextual approaches in communication. Frankfurt am Main [etc.]: PL Academic Research, 2015. Str. 363-379. ISBN 978-3-631-66609-8. https://www.researchgate.net/publication/283092017. [COBISS.SI-ID 205859587]

MONOGRAPHS AND OTHER COMPLETED WORKS

2.13 Treatise, preliminary study, study

27. TÜRKEL, Selin, GOLOB, Urša, KRONEGGER, Luka, UZUNOĞLU, Ebru. Redefining CSR expectations from a non-Anglo-Saxon perspective : a cross cultural study : research report. Ljubljana: Faculty of Social Sciences, Centre for Marketing and Public Relations, 2016. 29 str., ilustr. [COBISS.SI-ID 34548573]

SECONDARY AUTHORSHIP

Editor

28. UZUNOĞLU, Ebru (editor). Excellence in corporate and marketing communications : present and future challenges : proceedings book. Izmir: Izmir University of Economics, Faculty of Communications, 2015. 1 USB ključ (4 GB). ISBN 978-975-8789-55-9. [COBISS.SI-ID 33339741]

Mentor for Master's Theses (Bologna study programme)

29. GRUDEN, Greti. Uncovering European consumers’ perceptions of Chinese automotive brands : a qualitative study = Percepcija kitajskih avtomobilskih znamk s strani evropskih potrošnikov : kvalitativna študija : magistrsko delo. Ljubljana: [G. Gruden], 2025. 1 spletni vir (1 datoteka PDF (166 str.)), ilustr. RUL. [COBISS.SI-ID 253686275]

Mentor for Undergraduate Theses (1st cycle Bologna study programme)

30. VARNALIEVA, Simona. Digitalna preobrazba B2B prodajnih in trženjsko komunikacijskih strategij = Digital transformation of the B2B sales and marketing communication strategies : diplomsko delo. Ljubljana: [S. Varnalieva], 2024. 1 spletni vir (1 datoteka PDF (50 str.)), ilustr. RUL. [COBISS.SI-ID 217054467]