COBISS Co-operative Online Bibliographic system & services COBISS

Tjaša Tabaj

Personal bibliography for the period 2006-2018

2006

1. TABAJ, Tjaša. OVSE v slovenskih dnevnih časopisih : diplomsko delo. Ljubljana: [T. Tabaj], 2006. 106 f., tabele, graf. prikazi. http://dk.fdv.uni-lj.si/diplomska/pdfs/Tabaj-Tjasa.PDF, Repository of the University of Ljubljana – RUL . [COBISS.SI-ID 25771869]

2016

2. TABAJ, Tjaša. A model to measure the performance of direct marketing activities in the chosen service company. In: GOMEZELJ OMERZEL, Doris (ed.), LAPORŠEK, Suzana (ed.). Managing global changes : abstracts of the joint international conference organised by University of Primorska, Faculty of Management, Slovenia, Juraj Dobrila University of Pula, Faculty of Economics and Tourism Dr. Mijo Mirković, Croatia, Moscow School of Economics, Moscow State University, Russian Federation, Eastern European Economics, USA, Society for the Study of Emerging Markets, USA. Koper: University of Primorska Press, 2016. Str. 251-252. International Management Conference. ISBN 978-961-6984-26-3. ISSN 1854-4312. http://www.hippocampus.si/ISBN/978-961-6984-26-3/156.pdf, Repository of University of Primorska - RUP. [COBISS.SI-ID 1538436548]
3. TABAJ, Tjaša. Model uspešnosti aktivnosti neposrednega trženja v izbranem storitvenem podjetju : magistrska naloga. Koper: [T. Tabaj Pušnar], 2016. XI, 95 str., ilustr., tabele. http://www.ediplome.fm-kp.si/Tabaj_Pusnar_Tjasa_20160921.pdf, Repository of University of Primorska - RUP. [COBISS.SI-ID 1538686404]

2018

4. TABAJ, Tjaša, BRATINA, Danijel. Improving direct marketing activities effectiveness using analytical models : RFM vs. Logit Model on a Casino Case. Management. [Spletna izd.]. winter 2018, vol. 13, iss. 4, str. 323-334, ilustr. ISSN 1854-4231. http://www.fm-kp.si/zalozba/ISSN/1854-4231.htm, Repository of University of Primorska - RUP, http://www.dlib.si/details/URN:NBN:SI:DOC-8911F51V, DOI: 10.26493/1854-4231.13.323-334. [COBISS.SI-ID 1541031620]